Gerhardt’s team needed to build an online store for their client, Crocus & Ivy Interiors - a website representing the brand’s business to the world and social media.
‘A boutique department store specializing in fashion for home, her, and kids’. The client wanted a website that could brilliantly showcase their various collections and products and be simultaneously effortless to manage, adjust, and customize.
At this point, the quest was set for the Gerhardts: to find a solution that hit all these three targets at once:
- Customized product pages for hundreds of thousands of items;
- New designs for the homepage;
- Holiday or special events store flips customizations.
And on top of all that, the solution should be easy to adopt.