How to Add A Pop-up on Shopify in 2 Easy Ways

Adding a pop-up to your Shopify store can be a great way to capture visitor's attention, promote special offers, collect email addresses for marketing, or share important information. You can create a pop-up on Shopify using various methods, including apps or manually adding code to your theme. 

How to add a pop-up on Shopify easily? Here's a step-by-step guide to get you started in a few minutes!

Why The Right Pop-up Is Essential For Your Shopify Store

Pop-ups are extremely useful for collecting email addresses, promoting special offers, recommending products to customers, and so on. These are the cornerstones of sales and customer engagement via pop-ups is your priority so make sure to do it well!

Learn how to add a pop-up on Shopify to:

• Direct visitors to a particular product page of your choice

• Trigger sales and marketing activities

• Communicate shipping delays due to unexpected events

• Recommend a complementary purchase/cross-selling at checkout

Learn more: How to Grow Your Email List with Website pop-ups? 

How to Add A pop-up on Shopify Store 

If you want to add a pop-up to your Shopify store, you have two options. You can either use a user-friendly third-party app or delve into coding. 

Method 1: Using Third-party Pop-up Apps

This method is the simplest and is highly recommended for most Shopify merchants because it doesn't necessitate any manual coding on your part.

Step 1: Select a Shopify pop-up App

Head to the Shopify App Store and choose a pop-up app that meets your business needs. Find out which pop-up apps we recommend in the later part of this article.

Step 2: Install the Pop-up App

For the purpose of this tutorial, we’ll install the “Rivo Popups ‑ Email Pop-ups” app. It’s a free app and has an impressive rating of 5.0 from more than 4,000 reviews. 

Review the Privacy details and Permission details, then click Install app to proceed. 

Step 3: Set up the pop-up

Decide how the pop-up looks, set its display rules, and fill in the content. Preview your changes and publish. 

Method 2: How to Add a Pop-up on Shopify Store Using GemPages - Shopify Page Builder

While GemPages may not be a dedicated pop-up app, it is the top-rated Shopify page builder that allows you to effortlessly add and personalize pop-ups on your Shopify pages and is proven to be instrumental in empowering your eCommerce campaign. 

Overall, follow these simple steps to add pop-up on your Shopify page: 

Step 1: Install GemPages from the Shopify App Store

Step 2: Access the GemPages Dashboard and click on "Create new page" to open the Editor.

Step 3: In the left sidebar of the Editor, search for the "Popup" element and simply drag and drop it onto your page.

Step 4: Customize the pop-up 

GemPages' intuitive Editor makes it a breeze to configure your pop-up's settings and style it to your liking. For a step-by-step guide on how to add the pop-up element to your Shopify pages, check out our comprehensive step-by-step guide. 

Method 3: How to Add A Pop-up on Shopify By Coding

You can also rely on coding to add a pop-up to your Shopify store.

Step 1: Add a new snippet 

In the Shopify admin, navigate to Sales Channels > Online Store > Themes. Click on the three dots icon for more options. From the dropdown menu, choose the Edit code option.

Click on the ‘Add a new snippet’ button on the left sidebar.

Step 2. Insert a name and paste code to create a popup snippet. Hit Save.

This method requires technical knowledge. You may take help from a Shopify Expert, Partner, or freelance developer.

The Best Shopify Pop-up Apps (Free and Paid)

Rivo Popups ‑ Email Pop-ups

A screenshot of Rivo Popups Shopify app

Rivo Popups - Email Pop ups is a free Shopify app that empowers merchants to expand their customer base by enticing visitors to subscribe. The easy-to-use design style editor makes customizing the discount and pop-up window a breeze. Best of all, once a customer shares their email, their opt-ins are seamlessly added to your Shopify customer list.

Ratings: 5/5 out of 4,334 reviews.

Pricing: Free

Key Features:

• Beginner-friendly

• Full control over when and how the popup appears, with options to set specific timing, page display rules, and discounts.

• Display a persistent sticky coupon bar reminding visitors to use their promotion

• Custom CSS code available

Best for:

Shopify sellers who want to build their email list using an exit-intent popup. No code is required.

Privy - Pop-ups, Email, SMS

Privy - Pop-up, Email, SMS has received the highest number of customer reviews among the apps featured in this article, totaling 24,802 reviews. Its pop-up functionality allows users to easily design and launch pop-up campaigns within minutes using a drag-and-drop editor. Privy offers various options, including spin-to-win wheels, countdown timers, and shopping cart savers, along with pre-made templates for convenience.

Ratings: 4.6/5 out of 24,802 reviews.

Pricing: Free until you collect 100 mailable contacts. Afterward, you’ll need to choose a paid plan. Paid plans start at just $30/month for 1,500 contacts and email marketing features.

Key Features:

• Support many pop-up types: spin-to-win wheels, countdown timers, shopping cart savers, etc.

Best for:

Shopify sellers who want to build their email list using an exit-intent popup. No code is required.

GemPages - Shopify Page Builder

Why create pop-ups separately when you can do it with GemPages in one?

While GemPages is not a pop-up app per se, it is the top-ranked Shopify page builder allowing users to effortlessly add and customize pop-ups, as well as other sales and marketing elements, on their Shopify pages. 

With an extensive user base and rave reviews, GemPages is the go-to choice for building, customizing, and optimizing your Shopify store.

Ratings: 4.9/5 out of 3,667 reviews.

Pricing: GemPages offers a free plan, but for access to CRO elements like pop-ups, you can upgrade. 

Key Features:

• AI-Powered Design: The AI feature Image-to-Layout generates reference images or URLs into editable layouts.

• The Most Intuitive Editor: With a drag-and-drop Editor and 100+ sales & marketing elements, you can effortlessly customize and optimize your pages to create professional-looking and conversion-ready pages.

Best for:

GemPages is best for store owners, dropshippers, or freelancers looking to build, customize, and optimize their Shopify pages.

Optimonk: pop-ups for mid-sized Shopify stores

Optimonk is an excellent choice for mid-sized Shopify stores that want to leverage the power of pop-ups. It offers lead-capturing features to ultimately reduce cart abandonment and increase sales.

Ratings: 4.9/5 out of 824 reviews.

Pricing: Free. Premium plan starts from $39/month.

Key Features:

• Exit-Intent Technology: Optimonk's exit-intent technology can detect when a visitor is about to leave your site and immediately entice them to stay with a pop-up.

• Targeting Options: Target specific pages, products, or customer segments with personalized pop-ups.

• Analytics: Optimonk provides detailed analytics and reports to help track the performance of your pop-ups.

Best for:

Mid-sized Shopify stores with a focus on effective exit-intent pop-ups and increasing their conversion rates.

Conclusion

If you want a pop-up on your Shopify store, it's important to consider your specific business needs, budget, ease of use, and personal preferences. Pop-up apps are a great choice for users who prioritize efficiency, as they offer convenience and a wide range of features. On the other hand, custom pop-ups provide extensive customization options, but require more time and technical expertise.