Top 7 Shopify Funnel Builder Apps In 2025

Shopify isn’t just for selling products, but for building smart, high-converting customer journeys. And in 2025, that means one thing: Shopify funnel builder apps. 

If you’ve ever struggled to turn traffic into actual sales or wished you could guide your customers step-by-step from discovery to checkout (and even beyond), then this article is for you.

We’re not talking about generic landing pages. We’re talking about complete Shopify sales funnels, from pre-sale pages, upsells, thank-you offers, urgency tools, and analytics, meaning everything working together to grow your conversions and AOV (average order value). 

Curious what they are? Let’s dive in!

What Is A Sales Funnel Builder?

A sales funnel builder is a tool that helps you guide your customers step by step from discovering your product to making a purchase, and even beyond. You can image it as your digital sales assistant that handles everything behind the scenes so you can focus on growing your business.

Here’s what it typically helps you do:

• Create landing pages to catch attention and collect emails

• Automate emails to follow up with visitors and turn them into buyers

• Build a smooth checkout experience that encourages customers to finish their purchase

• Set up pop-ups and special offers to boost conversions
  Run marketing campaigns without doing everything manually

If you're using Shopify, a Shopify funnel builder becomes even more powerful. Why?

Because it helps you turn your Shopify store into more than just a digital shelf. It creates a full journey that converts browsers into buyers automatically.

Instead of juggling separate apps for emails, landing pages, pop-ups, and upsells, a good funnel builder brings everything into one easy dashboard. No coding, no confusion, just drag, drop, and launch, perfectly for:

• Busy store owners who don’t have time for tech headaches

• Beginners who want to grow faster

• Even advanced users who want to increase conversions without hiring a full team

How Does It Work

A funnel builder helps you guide customers through a journey, from discovering your brand to becoming loyal buyers. Its phases include:

• Awareness: A customer finds your business, usually through content like a blog post or a Google search. This is where you grab their attention and introduce your brand.

• Interest: After reading your content, the customer becomes curious. They might subscribe to your newsletter to learn more or get a special offer. This is your chance to build a connection.

• Evaluation: Now the customer wants to know if your product is a good fit. You offer case studies, reviews, or comparisons to help them evaluate the value and build trust.

• Desire: Through a well-designed landing page, you highlight the benefits of your product, show social proof, and create urgency, making them want to buy.

• Sale: The customer reaches the checkout page and completes the purchase. A funnel builder helps make this process smooth and distraction-free to avoid cart abandonment.

• Retention: After the sale, you keep the relationship going through email marketing, sending thank-yous, offers, or tips to encourage repeat purchases.

Stages of a sales funnel. Source: Meritto

Top 7 Shopify Funnel Builder Apps In 2025

1. GemPages

If you're looking for a Shopify funnel builder app that’s easy to use, powerful, and designed to boost sales, GemPages is one of the top choices in 2025. It’s more than just a page builder, instead, it’s the complete foundation for creating a high-converting, end-to-end sales funnel without needing any coding skills.

With GemPages Sales Funnel, you can build your entire funnel, starting from pre-sale pages like advertorials and listicles, to persuasive sales pages, and finally to post-purchase upsell pages. Everything is customizable with a simple drag-and-drop editor, making it perfect for any Shopify seller who wants more control and better results.

GemPages sales funnel builder app. Source: GemPages

Here’s what makes GemPages a standout among Shopify funnel builder apps:

• Full funnel creation: Design every step of your funnel, from pre-sale, sales, to post-purchase, with conversion-focused templates and AI-generated content.

• High-converting elements: Use built-in tools like countdown timers, stock counters, trust badges, and comparison tables to boost urgency and buyer confidence.

• Post-purchase upsells: Increase average order value (AOV) with smooth, 1-click upsell offers that integrate directly into Shopify Checkout, no need for third-party apps.

• A/B testing & dynamic offers: Test different versions of upsells and use smart triggers to show personalized offers that convert better.

• Conversion analytics: Track performance across the funnel with in-depth analytics so you can make smarter, data-driven decisions.

GemPages is fast, responsive, and loaded with CRO-friendly features. Whether you're just starting out or scaling your Shopify brand, it's the only tool you need to create funnels that actually convert.

Start for free and experience why so many sellers trust GemPages as their go-to Shopify funnel builder app in 2025.

2. PageFly

PageFly has become a go-to solution for over 200,000 active merchants worldwide, and it’s easy to see why.

Although it's technically a landing page builder, PageFly plays a crucial role in the sales funnel process, making it one of the most effective Shopify funnel builder apps in 2025.

With a drag-and-drop interface, PageFly lets you build stunning, responsive pages for every stage of your funnel, from product pages and landing pages to thank-you and upsell sections, without writing a single line of code. It's beginner-friendly, yet robust enough for advanced marketers who want full design control.

PageFly sales funnel builder app. Source: PageFly

This tool offers:

• Custom funnel stages: You can create dedicated landing pages, product offers, upsell pages, and even custom thank-you pages, each tailored to guide your visitors through the buying journey.
  Pre-made funnel templates: With over 100 pre-designed templates and sections, you can quickly set up visually engaging, conversion-optimized pages.

• Conversion tools built in: Add social proof, countdown timers, bundles, upsells, FOMO triggers, and high-impact CTAs, everything you need to move users from interest to purchase.

• Real-time performance tracking: PageFly supports built-in analytics and integrates with Google Analytics, Facebook Pixel, and more, helping you monitor what works in your funnel.

• Multi-language 24/7 Support: Need help? Their support team is always available in 8+ languages.

In short, PageFly is ideal for non-technical users, dropshippers, DTC brands, and agencies looking to build sales funnels with complete visual control and a focus on conversion. 

3. UFE

When it comes to increasing your Shopify store’s average order value, UFE (Upsell Funnel Engine) is one of the most powerful and affordable tools available in 2025. 

While it doesn’t build full landing pages like some other apps, it plays a crucial role in your sales funnel by focusing on what happens after the initial purchase decision, turning single-product customers into multi-product buyers.

UFE is all about smart upselling and cross-selling. 

With just a few clicks, you can set up pop-ups, post-purchase offers, product bundles, and thank-you page promotions, all timed perfectly within the customer journey. That means you’re capturing more revenue at the most important moments, without disrupting the shopping experience.

 UFE sales funnel builder app. Source: UFE

So, what makes UFE funnel-focused?

• Targeted upsells and cross-sells: Show relevant add-on products, bundles, or discounts right when your customer is most likely to say yes.

• Post-purchase offers: Let customers add to their order even after checkout—no need to re-enter payment details.

• Thank-you page promotions: Keep selling even after the sale, with customized offers that drive repeat purchases or higher spend.

• A/B testing: See which offers perform best so you can optimize for conversions.

• Beginner-friendly interface: No coding or complex setup required—just install, choose your product offers, and launch.

• Affordable plans: Start at just $9.99/month with a free plan available, making it one of the most budget-friendly Shopify funnel builder apps.

4. Layout Hub

LayoutHub is made for people who don’t have coding skills but still want professional-looking product pages, landing pages, and checkout flows that convert.

Layout Hub sales funnel builder app. Source: Layout Hub

So, what makes LayoutHub a go-to Shopify funnel builder app?

• Pre-built templates that work: Layouthub offers a massive collection of ready-to-use templates for every stage of the funnel, from homepages, product pages, collection pages, to even thank-you pages. These templates are built to guide customers smoothly through the buying journey.

• Simple drag-and-drop builder: Don’t need to be a designer. Layouthub gives you a drag-and-drop interface that makes page creation feel more like playing with building blocks. You can easily customize layouts to match your brand without touching a single line of code.

• Funnels that actually convert: Whether you’re promoting a product, capturing email leads, or trying to reduce cart abandonment, LayoutHub helps you build each step of your funnel with speed and focus. It’s designed with conversion optimization in mind.

• Perfect fit with Shopify: Layouthub is built specifically for Shopify, so it works seamlessly with your store. You don’t have to worry about clunky integrations or breaking your theme.

• Mobile-friendly and SEO-ready: Every Page you build is responsive and optimized for mobile, and LayoutHub includes basic SEO tools to help your pages rank better.

The tool makes it easy to build high-converting pages with drag-and-drop tools and ready-made templates. It’s beginner-friendly, mobile-optimized, and works smoothly with Shopify. While advanced features and integrations may require a paid plan, its affordability and ease of use make it a top choice for building sales funnels in 2025.

5. Metrilo

Metrilo Growth Platform isn’t your typical page builder, yet, it’s a powerful all-in-one toolkit for brands that want to go beyond just designing funnels and start optimizing them with real data. You can set up funnels easily that actually grow your Shopify store.

Metrilo sales funnel builder app. Source: Metrilo

So what makes Metrilo one of the top Shopify funnel builder apps in 2025? It's all about data-driven decisions and customer experience.

Here’s how it helps:

• Real-time sales funnels: Metrilo automatically tracks your entire sales funnel and shows you where customers are dropping off. That means you can fix leaks and boost conversions without guessing.

• Smart eCommerce analytics: Instead of basic numbers, Metrilo shows you exactly how your store is performing, which products sell best, and how your customers behave. You get deep insights without needing a data team.

• Customer engagement tools: Metrilo helps you build loyalty with tools like customer lifecycle tracking, automated feedback collection, and personalized marketing messages. It’s like having a built-in CRM tailored for eCommerce.

• Tailored funnels for growth: With customer tagging, segmentation, and retention analysis, you can personalize every stage of your funnel, so you’re not just selling, but building lasting customer relationships.

This app blends analytics and automation to help you build smarter sales funnels, not just prettier ones. You’re not only guiding shoppers through a funnel, instead, you’re learning from their behavior to keep improving it.

6. Hextom

You want to optimize every part of your Shopify sales funnel without installing multiple apps? Hextom’s Ultimate Sales Boost is an all-in-one solution packed with over 30+ tools specifically designed to boost conversions, from the moment someone lands on your homepage to when they hit checkout.

Hextom is uniquely known for its powerful, seamless integration across your entire store. For example, add urgency with countdown timers, build trust with secure payment badges, or increase order value with BOGO offers and upsells, Hextom has it all, and it works across home, collection, product, cart, and checkout pages.

Hextom sales funnel builder app. Source: Hextom

Key reasons to use Hextom in your funnel strategy:

• Full funnel coverage: Display conversion tools across every touchpoint in the funnel, such as homepage, product, cart, and checkout.

• 30+ built-in features: Add urgency, scarcity, and trust with timers, stock counters, “get-it-by” delivery estimates, and more.

• Easy to set up: Most features are one-click configurable, no coding required.

• Advanced targeting: Show specific offers based on location, page type, product, or customer behavior.

• Boosts AOV and trust: Combine tools like BOGO promos and trust badges to encourage bigger and more confident purchases.

7. Zipify 

Built specifically for eCommerce, Zipify’s all-in-one system helps you create complete funnels, from landing pages to upsells, without the need for complicated coding or third-party integrations.

Zipify stands out because everything inside is designed for conversion. It comes with pre-built templates that are battle-tested by top-performing Shopify stores. 

Zipify sales funnel builder app. Source: Zipify

Why this app belongs on every funnel builder list:

• Full funnel control: Build and manage landing pages, product pages, thank-you pages, and upsell offers all in one place.

• Conversion-focused templates: Use pre-designed layouts proven to turn visitors into buyers, great for product launches and sales campaigns.

• Drag-and-drop simplicity: No tech skills needed. Just choose a layout and customize it your way.

• A/B testing built in: Test different page versions and let real data decide which one converts better.

• One-click upsells: Seamlessly integrate post-purchase offers to boost average order value (AOV) right inside the Shopify checkout experience.

• Performance tracking: Built-in analytics let you monitor page performance so you can improve every step of your funnel.

While Zipify is more premium in price, it's built for Shopify merchants who are ready to scale and optimize every part of their sales journey. If you’re focused on performance, revenue, and user experience, this app delivers.

Conclusion

If you’re running a Shopify store in 2025, a simple product page isn’t enough. To grow sustainably, you need a smart, optimized sales funnel, and the right funnel builder app can make all the difference.

Whether it’s the full-funnel power of GemPages, the battle-tested templates of Zipify, the clean design flow of PageFly, or the post-purchase firepower of UFE, every app on this list brings unique strengths to help you increase conversions and revenue.

Some tools, like LayoutHub, simplify design for non-coders. Others, like Hextom, stack urgency and trust across every touchpoint. And Metrilo gives you the analytics needed to understand and improve your funnel in real-time.

The outcome? You don’t need to hire a tech team or use multiple tools. Start with one app that fits your strategy. We recommend trying GemPages for its all-in-one capabilities, AI features, and built-in funnel structure, and build a sales journey that actually sells.

FAQs