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How to Add A Pop-up on Shopify in 2 Easy Ways
Updated:
6
minutes read
Adding a pop-up to your Shopify store can be a great way to capture visitor's attention, promote special offers, collect email addresses for marketing, or share important information. You can create a pop-up on Shopify using various methods, including apps or manually adding code to your theme.
How to add a pop-up on Shopify easily? Here's a step-by-step guide to get you started in a few minutes!
Why The Right Pop-up Is Essential For Your Shopify Store
Pop-ups are extremely useful for collecting email addresses, promoting special offers, recommending products to customers, and so on. These are the cornerstones of sales and customer engagement via pop-ups is your priority so make sure to do it well!
An example of a pop-up used in a Shopify page
Learn how to add a pop-up on Shopify to:
- Direct visitors to a particular product page of your choice
- Trigger sales and marketing activities
- Communicate shipping delays due to unexpected events
- Recommend a complementary purchase/cross-selling at checkout
Learn more: How to Grow Your Email List with Website pop-ups?
How to Add A pop-up on Shopify Store
If you want to add a pop-up to your Shopify store, you have two options. You can either use a user-friendly third-party app or delve into coding.
Method 1: Using Third-party Pop-up Apps
This method is the simplest and is highly recommended for most Shopify merchants because it doesn't necessitate any manual coding on your part.
Step 1: Select a Shopify pop-up App
Head to the Shopify App Store and choose a pop-up app that meets your business needs. Find out which pop-up apps we recommend in the later part of this article.
Step 2: Install the Pop-up App
For the purpose of this tutorial, we’ll install the “Rivo Popups ‑ Email Pop-ups” app. It’s a free app and has an impressive rating of 5.0 from more than 4,000 reviews.
Review the Privacy details and Permission details, then click Install app to proceed.
Step 3: Set up the pop-up
Decide how the pop-up looks, set its display rules, and fill in the content. Preview your changes and publish.
Method 2: How to Add a Pop-up on Shopify Store Using GemPages - Shopify Page Builder
While GemPages may not be a dedicated pop-up app, it is the top-rated Shopify page builder that allows you to effortlessly add and personalize pop-ups on your Shopify pages and is proven to be instrumental in empowering your eCommerce campaign.
Overall, follow these simple steps to add pop-up on your Shopify page:
Step 1: Install GemPages from the Shopify App Store
Step 2: Access the GemPages Dashboard and click on "Create new page" to open the Editor.
Step 3: In the left sidebar of the Editor, search for the "Popup" element and simply drag and drop it onto your page.
Step 4: Customize the pop-up
GemPages' intuitive Editor makes it a breeze to configure your pop-up's settings and style it to your liking. For a step-by-step guide on how to add the pop-up element to your Shopify pages, check out our comprehensive step-by-step guide.
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Method 3: How to Add A Pop-up on Shopify By Coding
You can also rely on coding to add a pop-up to your Shopify store.
Step 1: Add a new snippet
In the Shopify admin, navigate to Sales Channels > Online Store > Themes. Click on the three dots icon for more options. From the dropdown menu, choose the Edit code option.
Click on the ‘Add a new snippet’ button on the left sidebar.
Step 2. Insert a name and paste code to create a popup snippet. Hit Save.
This method requires technical knowledge. You may take help from a Shopify Expert, Partner, or freelance developer.
The Best Shopify Pop-up Apps (Free and Paid)
Rivo Popups ‑ Email Pop-ups
A screenshot of Rivo Popups Shopify app
Rivo Popups - Email Pop ups is a free Shopify app that empowers merchants to expand their customer base by enticing visitors to subscribe. The easy-to-use design style editor makes customizing the discount and pop-up window a breeze. Best of all, once a customer shares their email, their opt-ins are seamlessly added to your Shopify customer list.
Ratings: 5/5 out of 4,334 reviews.
Pricing: Free
Key Features:
- Beginner-friendly
- Full control over when and how the popup appears, with options to set specific timing, page display rules, and discounts.
- Display a persistent sticky coupon bar reminding visitors to use their promotion
- Custom CSS code available
Best for:
Shopify sellers who want to build their email list using an exit-intent popup. No code is required.
Privy - Pop-ups, Email, SMS
A screenshot of Privy - Pop-up, Email, SMS Shopify app
Privy - Pop-up, Email, SMS has received the highest number of customer reviews among the apps featured in this article, totaling 24,802 reviews. Its pop-up functionality allows users to easily design and launch pop-up campaigns within minutes using a drag-and-drop editor. Privy offers various options, including spin-to-win wheels, countdown timers, and shopping cart savers, along with pre-made templates for convenience.
Ratings: 4.6/5 out of 24,802 reviews.
Pricing: Free until you collect 100 mailable contacts. Afterward, you’ll need to choose a paid plan. Paid plans start at just $30/month for 1,500 contacts and email marketing features.
Key Features:
- Support many pop-up types: spin-to-win wheels, countdown timers, shopping cart savers, etc.
Best for:
Shopify sellers who want to build their email list using an exit-intent popup. No code is required.
GemPages - Shopify Page Builder
Why create pop-ups separately when you can do it with GemPages in one?
While GemPages is not a pop-up app per se, it is the top-ranked Shopify page builder allowing users to effortlessly add and customize pop-ups, as well as other sales and marketing elements, on their Shopify pages.
With an extensive user base and rave reviews, GemPages is the go-to choice for building, customizing, and optimizing your Shopify store.
Ratings: 4.9/5 out of 3,667 reviews.
Pricing: GemPages offers a free plan, but for access to CRO elements like pop-ups, you can upgrade.
Key Features:
- AI-Powered Design: The AI feature Image-to-Layout generates reference images or URLs into editable layouts.
- The Most Intuitive Editor: With a drag-and-drop Editor and 100+ sales & marketing elements, you can effortlessly customize and optimize your pages to create professional-looking and conversion-ready pages.
Best for:
GemPages is best for store owners, dropshippers, or freelancers looking to build, customize, and optimize their Shopify pages.
Your store needs some bells and whistles?
Explore GemPages' features and see what works best for your store. Free plan available. No strings attached.
Optimonk: pop-ups for mid-sized Shopify stores
Discover how to add subscribe pop-up on Shopify with Optimonk
Optimonk is an excellent choice for mid-sized Shopify stores that want to leverage the power of pop-ups. It offers lead-capturing features to ultimately reduce cart abandonment and increase sales.
Ratings: 4.9/5 out of 824 reviews.
Pricing: Free. Premium plan starts from $39/month.
Key Features:
- Exit-Intent Technology: Optimonk's exit-intent technology can detect when a visitor is about to leave your site and immediately entice them to stay with a pop-up.
- Targeting Options: Target specific pages, products, or customer segments with personalized pop-ups.
- Analytics: Optimonk provides detailed analytics and reports to help track the performance of your pop-ups.
Best for:
Mid-sized Shopify stores with a focus on effective exit-intent pop-ups and increasing their conversion rates.
Conclusion
If you want a pop-up on your Shopify store, it's important to consider your specific business needs, budget, ease of use, and personal preferences. Pop-up apps are a great choice for users who prioritize efficiency, as they offer convenience and a wide range of features. On the other hand, custom pop-ups provide extensive customization options, but require more time and technical expertise.
FAQs About Adding A Pop-up on Shopify
Should I add a pop-up to my Shopify store?
It all boils down to your marketing and business goals. In peak marketing seasons, pop-ups can be extremely useful to promote special offers, announce upcoming sales, and keep visitors on your page longer.
How can I add a pop-up to my Shopify store?
To add a pop-up to your Shopify store, you can use a pop-up app or coding. No-code designers can opt for the first method, while more technical designers would prefer the second one.
What is the best free pop-up app for Shopify?
Wisepops, Optimonk, Sales pop-up by Proof Bear, and GemPages stand out in their own ways. Define your needs and choose the best one to boost your product offerings. For example, you can pick GemPages for a rich template library without starting from scratch. More advanced features in Wisepops would be beneficial for big teams.
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