13 Top Shopify Apps to Grow Your Jewelry Store (Free + Paid Options)

Running a successful online jewelry Shopify store requires more than just showcasing beautiful pieces. It should be a digital ecosystem that can captivate customers and streamline operations. That’s why we’ve handpicked the top Shopify apps for jewelry to help you elevate your brand!  

The tools below can enhance your store’s visual appeal, increase conversion rates, streamline operations, and build long-term customer loyalty. Ready to discover the must-have apps that will make your jewelry store shine in such a competitive eCommerce landscape? Let’s dive in now!

What platform is best for selling jewelry?

There are a myriad of platforms for selling jewelry, each with its own advantages. Marketplaces like Etsy and eBay offer built-in audiences, making them ideal for handmade or vintage items. However, these platforms require high transaction fees and less control over branding activities. This can be a significant drawback for sellers aiming to build a distinctive and long-term brand.

Some online sellers turn to Facebook Marketplace, but its limitations are quickly apparent. It’s not widely preferred in many countries and lacks robust features to satisfy buyers’ expectations.

Shopify usage statistics showcase a huge user number of over 9 million in 2025

That’s why building your own eCommerce store has become a top-of-mind choice for many jewelry businesses. With over 9 million users by June 2025, Shopify is leading this landscape. It stands out with its intuitive interface, extensive app ecosystem, and affordable pricing plans. 

New users can start for just $1/month for the first 3 months, giving you a risk-free opportunity to explore its capabilities. Whether it’s inventory management, email marketing, SEO, or shipping, Shopify empowers sellers to build a fully functional Shopify jewelry store on their own terms. 

13 Top Shopify Apps For Jewelry Businesses

Before diving into the details, here’s a quick comparison table of some of the top Shopify apps for jewelry stores. This helps get an overview of their prices and what they’re best suited for: 

#1. GemPages

GemPages is a powerful drag-and-drop page builder that enables high-performing storefronts without any coding knowledge. With jewelry stores, it’s particularly beneficial for showcasing intricate products with beautiful layouts and engaging visuals. You can have custom pages from scratch, use 200+ CRO templates, or even take advantage of AI-GemPages to optimize efforts.

GemPages is one of the top Shopify apps for jewelry for mastering website design

These flexibilities allow jewelry brands to effortlessly craft a unique online presence that truly reflects their aesthetic and brand identity, driving higher engagement and sales. Don’t forget to be inspired by Shopify jewelry themes that pair beautifully with GemPages for cohesive designs. 

Outstanding features:

• User-friendly, drag-and-drop editor for easy page creation

• An extensive library of professional templates tailored for various industries

• Built-in analytics and A/B testing capabilities to optimize performance

• Seamless integration with other popular Shopify apps

• Advanced customization & AI-powered options for images, content, and layout elements. 

Pricing plans:

• Free to install

• Free: $0/month

• Build: $29/month

• Optimize: $59/month

• Enterprise: $199/month

Customize your Shopify store pages your way

The powerful page builder lets you craft unique, high-converting store pages. No coding required.

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#2. Shine On

The next top Shopify app for jewelry is ShineOn, one of the leaders in print-on-demand (POD) services. It is ideal for stores selling made-to-order products without managing inventory. When a customer places an order, ShineOn automatically handles everything, all from facilities based in the USA. This can ensure faster delivery, especially if your target market is in North America.

ShineOn POD jewelry pieces are ready for packaging at a USA-based facility

Outstanding features:

• Wide range of customizable jewelry products (necklaces, bracelets, etc.)

• High-quality engraving and printing options

• Automated order fulfillment and shipping

• Integration with various e-commerce platforms.

Pricing plans:

• Free: $0/month

• Starter: $27/month

• Side-Hustle: $77/month

• Empire Builder: $87/month

Learn more: ShineOn x GemPages - Build a Profitable POD Jewelry Business 

#3. Diamond Ring Builder - Jewelry

The Diamond Ring Builder - Jewelry app by Keyideas Infotech allows customers to design their own engagement rings directly on your Shopify store. This app caters to a niche but highly profitable market, offering extensive customization options for lab-grown, natural, and colored diamonds. Consequently, you can enhance customers’ experiences via interactive design tools.

Sellers can enable custom diamond rings with the Diamond Ring Builder - Jewelry

Outstanding features:

• Allows customers to build rings with various diamond types and shapes

• Features 360° diamond previews for a detailed view

• Real-time pricing updates based on selected options

• International ring sizing options.

Pricing plans:

• One Simple Plan: $125/month

#4. Keyideas Ring Filter & Search

This Shopify app is designed to enhance the discoverability of your jewelry products, particularly rings, on your Shopify store. It provides advanced filtering options that allow customers to easily narrow down their search based on specific criteria such as metal type, ring style, and shape. This significantly improves the user experience and helps customers find their ideal piece faster.

Keyideas Ring Filter & Search enhances product discovery with advanced ring filters

Outstanding features:

• Advanced filters for metal, style, diamond shape, and accents

• Global ring sizing and engraving options

• Multilingual support for international customers

• Search functionality by SKU or product title.

Pricing plans:

• Basic Plan: $50/month

#5. Appbrew

Appbrew empowers Shopify store owners to build fully native iOS and Android mobile apps with no coding required. With mobile commerce continuing to dominate, having a dedicated mobile app helps boost customer engagement, retention, and average order value. Appbrew stands out with real-time synchronization with your Shopify store, ensuring product catalogs stay updated. This makes it one of the top Shopify apps for jewelry brands that prioritize mobile interactions. 

Appbrew enables Shopify stores to launch native mobile apps without code

Outstanding features:

• No-code mobile app builder for iOS and Android

• Real-time synchronization of products, collections, and inventory

• Push notifications for marketing campaigns and updates.

Pricing plans:

• Enterprise Plan: Custom

• Pro Plan: $999/month

#6. Klaviyo

Klaviyo is a famous marketing automation platform that specializes in email and SMS campaigns. It’s vital for jewelry stores as it allows them to nurture leads, recover abandoned carts, and build customer loyalty through personalized communication. You need to segment your audience first and set up targeted Shopify automated emails based on customer behaviour. 

Klaviyo empowers personalized email and SMS to boost jewelry store retention

Outstanding features:

• Robust email and SMS marketing automation

• Advanced customer segmentation with AI for targeted campaigns

• Pre-built templates for various e-commerce flows

• Detailed analytics to track campaign performance.  

Pricing plans: 

• Free Plan: $0/month (250 active profiles, 500 email sends, 150 SMS/MMS credits) 

• SMS: From $15/month (price scales with usage)

• Email: From $20/month (price scales with active profiles)

Customize your Shopify store pages your way

The powerful page builder lets you craft unique, high-converting store pages. No coding required.

Start free trial

#7. Joy: Loyalty & Rewards Program

Joy: Loyalty & Rewards Program helps build strong customer relationships and encourages loyalty. This is especially important in selling jewelry, a high-value niche where trust and repeat clientele are paramount. You can implement reward points, VIP tiers, and referral programs. From that, you can gradually foster a sense of community and appreciation among customers.

Joy builds customer loyalty with points, VIP tiers, and referrals for jewelry stores

Outstanding features:

• Customizable loyalty points and VIP tier systems (including B2B tiers)

• Automated email notifications for rewards and updates

• Referral program functionality to attract new customers

• Shopify POS compatibility for a unified experience.

Pricing plans:

• Starter Plan: $0/month

• Professional Plan: $24.99/month

• Advanced Plan: $99/month

• Enterprise Plan: $499/month

Learn more: 11 Best Shopify Loyalty Apps to Boost Customer Retention

#8. Judge.me

Another top Shopify for jewelry stores today is Judge.me, which is highly rated for collecting and displaying product reviews. Customer feedback is always a critical element for building trust and credibility. In the jewelry market, where customers can’t physically touch or try on products, social proof is everything. High-quality reviews help shoppers feel confident in their decisions.

Judge.me boosts trust by showcasing reviews that guide jewelry shoppers’ decisions

Outstanding features:

• Photo and video reviews for richer content

• SEO-friendly rich snippets to improve search visibility

• 24/7, dedicated customer service

• Integration with Google Shopping, Meta, Amazon, Loox, and more. 

Pricing plans:

• Forever Free Plan: $0/month

• Awesome Plan: $15/month

#9. SEO Ant

Let’s boost your store’s search engine visibility and site speed with SEOAnt - AI SEO Optimizer!

This is one of the top Shopify apps for jewelry brands that enables AI to analyze their Shopify stores, fix SEO issues, and optimize everything from meta tags to alt text and structured data. SEO also boosts site loading times, helping rank higher on Google while ensuring a better UX. And the ability to automate complex tasks so that sellers can focus on growing their business.

SEOAnt boosts search rankings & speed by automating SEO fixes for jewelry stores

Outstanding features:

• AI-powered content and meta tag optimization

• Automatic image compression and alt text generation

• Broken link scanner and site speed optimization

• Keyword tracking and competitor analysis.

Pricing plans:

• Free Plan: $0/month

• Pro Plan: $29.99/month

• Premium Plan: $59.99/month

#10. Willdesk

Willdesk is a 24/7 omnichannel support app on Shopify that offers live chat and AI chatbot functionalities. These are essential for providing instant assistance to jewelry shoppers, who often have detailed questions about materials, sizing, or customization. Willdesk ensures that you deliver fast, efficient service, enhancing satisfaction and potentially increasing conversions.

Willdesk provides 24/7 live chat and AI support to assist jewelry shoppers instantly

Outstanding features:

• Live chat for real-time customer support

• AI-powered features across channels

• Centralized inbox for managing all customer inquiries

• Multi-language support (20+) and Branded Self-service widgets. 

Pricing plans:

• Free Plan: $0/month (limited conversations and orders)

• Starter Plan: $16.90/month

• Basic Plan: $42.90/month

• Pro Plan: $149.90/month

Learn more: Get the Help You Need: A Complete Guide to Shopify Support

#11. ShipX

ShipX is a versatile app that lets sellers create complex shipping rates and rules tailored to their products and customer locations. For jewelry, which often involves high-value items and delicate packaging, precise shipping control is vital. This shipping app can manage dimension-based rates, zone-based rates, and combined rates, targeting to ensure accurate shipping costs easily.

ShipX controls precise, customized shipping rates and rules for jewelry sellers

Outstanding features:

• Flexible shipping rate configuration (by cart, product, weight, quantity, dimension)

• Creation of custom shipping zones and rules

• Integration with major carriers (UPS, USPS, FedEx, etc.)

• Test mode for pre-launch rate validation.

Pricing plans:

• Free Plan: $0/month

• Starter Plan: $14.99/month

• Smart Plan: $24.99/month

• Premium Plan: $34.99/month

#12. GemX

GemX is a highly effective A/B testing app for Shopify, empowering sellers to make data-driven decisions that boost conversion rates. You can meticulously test numerous page elements, such as product titles, images of your intricate designs, calls-to-action (CTAs), and page layouts. Based on various versions, you can discover precisely what resonates most with your audience.

GemX enables A/B testing to optimize conversions for jewelry Shopify stores

GemX can also work well with GemPages to offer seamless testing between pages built with GemPages and your default Shopify theme pages. This allows for the flexibility in optimizing every aspect of your storefront, making it one of the top Shopify apps for jewelry businesses. 

Outstanding features:

• A/B testing for various page elements (text, images, CTAs, layouts)

• Seamless integration with both default Shopify pages and GemPages-built pages

• Detailed analytics to track test performance and identify winning variations

• Targeting options for new vs. returning visitors and specific device types.

Pricing plans:

• Content Plan: $49/month

• Profit Plan: $249/month

• Enterprise Plan: $999/month

#13. AfterSell

This Shopify app focuses on maximizing your AOV via post-purchase upsells and cross-sells. Sellers can establish complementary items like cleaning kits, matching earrings, or personalized engraving services after their customers make purchases. It is especially effective as everyone is already in a buying mood; they are more willing to pay more if sellers can satisfy their needs.

AfterSell is the top Shopify app for jewelry for upselling and cross-selling purchases

Outstanding features:

• One-click upsell and cross-sell offers post-purchase

• Customizable upsell funnels and thank you & checkout pages

• Targeted offers based on purchased products

• Analytics to track upsell performance.

Pricing plans:

• Development Stores Plan: $0/month

• 0-500 Orders Plan: $34.99/month

• 501 - 1000 Orders Plan: $54.99/month

• 1001 - 2000 Orders Plan: $99.99/month

Expert Tips to Maximize App Impact for Jewelry Stores

After installing the top Shopify apps for jewelry, strategically leveraging them can significantly amplify your store’s success. Here are some tricks to help get the most out of your investments: 

1. Provide impactful images, videos, and other visuals

Jewelry is a highly visual product. Thus, creating stunning pages with high-resolution images, 360-degree views, and videos that truly showcase the craftsmanship and sparkle of your pieces. You can start with professional photography and videography to make your jewelry shine online. As a result, you can not only enhance the perceived value but also reduce product return rates. 

2. Offer virtual try-on software

While not explicitly listed as a single app, integrating virtual try-on software (with AR) can be a game-changer for jewelry stores. This allows customers to see how a piece of jewelry looks in reality before purchasing, improving their purchasing confidence for more informed decisions. Most of this software today can be installed in your Shopify store with apps, extensions, or APIs.  

3. Take full advantage of powerful Shopify apps

Don't just install the top Shopify apps for jewelry stores and forget about them. Instead, explore their full capabilities, or even combine them to unlock maximum value for your brand. Another tip is to regularly review app analytics and user feedback to fine-tune your strategies. 

4. Ensure a detailed guide for size selection

Although this aspect is not directly involved in apps, it is especially critical for jewelry brands. You should implement a comprehensive and easy-to-understand size selection guide, including: printable ring sizers, measurement instructions, and conversion charts for international sizing. You can even take advantage of apps that allow for custom options to facilitate this effectively. 

Ready to elevate your Shopify storefront?

Take your storefront to the next level with GemPages page builder. Free plan available. Upgrade as you scale.

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Conclusion

Building a thriving online jewelry store on Shopify requires a strategic approach, powered by the right tools. The top Shopify apps for jewelry, from page builders like GemPages to customer support with Willdesk, provide the essential functions to elevate your business performance. Don’t forget to consider expert tips and tricks to bring a truly exceptional customer experience. 

Visit GemPages blogs to explore more insights related to eCommerce and Shopify landscape!   

FAQs

Does jewelry sell well on Shopify?

Yes, jewelry sells exceptionally well on Shopify. The platform offers robust features and a vast app ecosystem that are ideally suited for showcasing intricate jewelry and controlling inventory.

What apps should I add to my jewelry Shopify?

Here are some apps that you should consider: GemPages for website design, Klaviyo for email and SMS marketing, AfterSell for upselling and cross-selling, and SEO Ant for website visibility.

What kind of jewelry sells best?

Minimalist designs, personalized and engraved pieces, sustainable and ethically sourced jewelry, sterling silver, gold-plated items, and versatile everyday wear are today's go-to choices. Bridal jewelry and pieces for special occasions also remain strong engagement in the market.

Topics: 

Shopify Apps