10 Trending Shopify Product Ideas for 2025: Find Your Next Best-Seller

In the ever-evolving eCommerce landscape, trending Shopify product ideas are your best bet for standing out. According to Statista, global eCommerce sales are forecasted to reach $7.3 trillion by 2025, up from$5.8 trillion in 2023. Mobile commerce, AI-powered recommendations, and fast-changing consumer preferences drive this impressive growth. The market is teeming with potential, but blindly jumping in with no preparations won’t be your best strategy. 

This guide will help you discover what’s hot in 2025, with real examples of in-demand products and proven tactics to help you spot trends before they saturate the market. You’ll learn how to use tools like Google Trends, TikTok hashtags, and keyword research platforms to uncover and validate your next bestseller. Here’s how to find products that not only ride the trend wave but also fit your niche and audience for maximum impact. 

How to Find Trending Product Ideas for Your Shopify Store

Finding your next bestselling product starts with knowing where to look. In today’s world, trends can emerge (and disappear) faster than the blink of an eye. The following strategies and tools might be useful to help you discover trending product ideas in 2025:

Leverage TikTok for Viral Product Trends

TikTok has evolved past a platform for dances and memes. It’s now one of the biggest marketplaces with endless potential. Here’s how you can find the products that will sell on TikTok. 

Start with hashtags like #TikTokMadeMeBuyIt, #trendingproducts, and #viralfinds. You’ll often see everyday items. A quirky kitchen gadget, a skincare roller, or an easy-spout for your milk carton. These products are small and viral.

Researching viral products on TikTok may give a little heads up of what items will sell on other platforms.

Another way is to follow creators who focus on “cool things you didn’t know you needed.” They often have access to emerging products. Beat the market to the curve and be among the first to set the trends. 

Lastly, TikTok’s shopping section and paid ads are strong indicators of hot products. If a product is being pushed consistently, it’s probably doing well. 

Use Google Trends for Market Insights

Google Trends is a free, data-driven tool to check what consumers are searching for.

Type in product-related keywords like “portable blender” or “padel racket”. If the trend graph is climbing, it means more people are interested in the product, great signal for demand.

But, is it a seasonal spike or a growing market? For example, “calorie counting apps” might spike in January but die out in March, while “smart home devices” show steady year-on-year growth. Focus on sustained upward trends in 2025 for long-term sales.

Google Trends shows breakout terms and related searches, which are goldmines for new ideas. If “sustainable products” is trending, related terms like “compostable phone cases” or “plastic-free skincare” might lead you to a niche with low competition and high demand.

Explore Marketplaces and Communities for Trends

You can also spot trending product ideas by monitoring what’s popular on big platforms and niche communities.

On Amazon, Etsy, and eBay, you can look at their Best Sellers, Movers & Shakers, and Trending lists. These show what’s currently flying off the shelves. For example, if “mini portable projectors” are ranking high on Amazon’s electronics page, it’s a strong signal of consumer interest.

Visual platforms, such as Pinterest and Instagram, are great for spotting design-led trends early. They’re great for fashion, home décor, and wellness. Use Pinterest’s Trending tab or search Instagram Explore pages for recurring product themes.

Top 10 Trending Shopify Product Ideas in 2025

Now, let’s dive into 10 hot product ideas Shopify entrepreneurs are pursuing in 2025.

#1 Smart Home & AI Devices

Smart home technology is no longer niche—it’s becoming the norm. With AI tools like ChatGPT and voice-controlled assistants now integrated into everyday life, consumers are upgrading their homes to be more connected, efficient, and convenient. The global smart home market is expected to hit $230 billion by 2025.

From saving energy with a smart thermostat to automating lights and appliances, people want home devices that offer real functionality and seamless control through mobile apps or voice. For Shopify sellers, this opens the door to niche accessories like:

• Multicoloured light strips for mood lighting

• AI-integrated alarm systems

• Compact smart home starter kits

#2 Pet Care & Pet Tech

Pet ownership has surged in recent years, and with it, the demand for innovative, high-quality pet products. In 2025, pet parents are more invested than ever in their furry companions, seeking tools that improve their pets' well-being, safety, and daily routines.

Smart devices like Wi-Fi-controlled feeders or water fountains allow owners to care for pets remotely, while GPS collars provide peace of mind for owners of curious, outdoor-loving cats or dogs. Even playtime is getting an upgrade, with automated toys that keep pets mentally stimulated when their humans are away.

Pet owners are spending more on their furry friends. It wouldn’t be the worst idea to start selling pet care & treats.

This niche is ideal for Shopify sellers who want to cater to emotion-driven buyers, people who are happy to spend more on tech, treats, and tools that enhance their pets’ quality of life.

#3 Health & Wellness Gadgets & Supplements

The health and wellness industry continues to explode, driven by social media, influencer culture, and growing awareness of preventative self-care. According to Grand View Research, the global wellness market is expected to reach over $7 trillion by 2025, encompassing everything from physical fitness to mental well-being.

Consumers are looking for convenient, effective tools that support their goals—whether that’s reducing stress, recovering from workouts, or building a daily supplement routine. Products like massage guns, once a niche item, are now household essentials. And supplements infused with functional ingredients (like adaptogens or marine collagen) are becoming pantry staples.

Shopify sellers who enter this space should focus on product quality, transparency, and lifestyle fit. If your product solves a clear problem—like poor sleep, low energy, or joint pain—it has the potential to go viral.

#4 Beauty & Skincare Products

In 2025, beauty is as much about technology as it is about ingredients. Consumers want spa-quality results at home, and social media is driving that demand. Products like LED masks for acne or anti-aging and gua sha tools have gained viral status thanks to influencers showcasing their skincare routines.

Meanwhile, topical products that feature buzzworthy ingredients, such as bakuchiol (a gentler alternative to retinol) or niacinamide, are drawing interest for their results and skin-friendly formulas. Eco-conscious beauty buyers are also favouring sustainable, cruelty-free, and recyclable packaging products.

For Shopify store owners, the opportunity lies in quickly sourcing these trending items and riding the wave of user-generated tutorials, before the trend peaks. Add social proof and influencer content to your product pages to maximise conversions.

#5 Eco-Friendly & Sustainable Products

Sustainability has moved from niche to necessity. A 2024 Deloitte report found that 62% of consumers prefer to buy from brands that align with their environmental values, and that number is growing in 2025. People are actively choosing products that reduce plastic use, energy consumption, and landfill waste.

From compostable toothbrushes to refillable cleaning sprays, eco-friendly everyday items are not just a moral choice—they’re a lifestyle statement. These products often come with the added benefit of great storytelling, giving you rich content to build loyalty and social engagement.

If your Shopify brand can position itself as authentic, ethical, and useful, you’ll win over a growing segment of conscious consumers.

#6 Athleisure & Comfortable Fashion

Comfort-first fashion is here to stay. Even as offices reopen, many people still prefer versatile outfits that work for both Zoom calls and quick errands. The athleisure boom, first sparked in the early 2020s, is evolving with sustainable fabrics, minimalist aesthetics, and better fits for all body types.

Fashion items are always the cornerstone of eCommerce.

Micro-trends in 2025 include vintage-inspired sneakers, gender-neutral loungewear, and monochrome athleisure sets. Shopify fashion sellers can tap into this by offering stylish yet functional outfits that fit both the wellness and comfort narratives.

To stand out, focus on visual storytelling—show real people wearing your pieces in everyday life, and lean into social media style trends like “what I wore today” Reels or casual outfit inspiration.

#7 Home, Kitchen & DIY Essentials

Home is where the trend is. In 2025, consumers are still deeply invested in making their living spaces more comfortable, stylish, and functional. Think back to the home baking boom or the rise of DIY décor projects—those trends didn’t fade, they evolved.

Now, shoppers are looking for aesthetic, space-saving, or clever items that improve home life. Viral gadgets like mini pancake makers or countertop composters often take off after being featured in a TikTok recipe or home tour. Meanwhile, DIY kits for everything from shelving to candle-making appeal to the creativity of stay-at-home hobbyists.

Shopify sellers who curate trendy, practical, and giftable home items—especially those that photograph well and solve daily problems—can generate both impulse buys and long-term customer loyalty.

#8 Gaming Accessories & Entertainment Tech

Gaming is no longer niche—it’s a multi-billion-dollar industry. With over 3.3 billion gamers worldwide in 2025, there’s a huge demand for gear that upgrades the experience. From casual players to competitive streamers, the audience is hungry for tools that offer comfort, quality, and immersive performance.

Tech-savvy buyers are looking for products with real specs and stylish design, whether it’s a keyboard with custom keycaps or a headset that delivers low-latency audio. Even nostalgic devices like Game Boy-style consoles or plug-and-play retro games are gaining popularity for their fun and shareability.

For Shopify sellers, success in this niche depends on product quality, strong reviews, and solid branding—gamers do their homework, and they reward brands that meet their expectations.

#9 Travel & Portable Gear

As global travel rebounds in 2025, so does the need for portable, smart travel gear. Whether you're a remote worker flying city to city or an adventurer heading off-grid, travel-friendly products that pack light and work hard are in high demand.

Travel gear is a niche market, but you have to understand it to find worthy ideas.]

Trendy items like anti-theft backpacks or portable desks help modern travellers stay productive and organized, while camping and hiking gear appeals to those embracing the outdoors. A growing segment of Shopify shoppers is also made up of “digital nomads”, a market that values gear that is both sleek and functional.

Position your store as a go-to for clever, problem-solving travel products, and you’ll attract a loyal audience ready to spend.

#10 Personalized & Handmade Goods

In a sea of mass-produced products, buyers are craving personalisation and authenticity. Whether it’s a custom-engraved gift or a one-of-a-kind piece of decor, items that feel personal tend to win hearts (and wallets). In fact, according to Deloitte, 1 in 5 consumers is willing to pay a 20% premium for personalised products.

Platforms like Etsy have made handmade goods wildly popular, and Shopify stores that offer customisation options, like names, initials, or colour choices, can tap into this trend without producing inventory upfront (thanks to print-on-demand).

These products also have strong viral potential, especially as customers love to share unboxings or gift reveals on social media. Add personalisation options and create moments your customers want to post about.

Important: Always Validate Your Trending Product Idea Beforehand

Before launching a new product, it’s crucial to ensure it’s not just trending, but right for your business. Start by researching demand using Google Trends and SEO tools to confirm rising interest and strong monthly search volume. Make sure the product aligns with your target audience and isn’t just a seasonal hit unless you’re planning around that.

The perfect product idea to sell on Shopify should have the potential to go viral and align with your business goal.

Next, assess competition on Shopify, Amazon, and Google. If the market is saturated, look for gaps—can you bundle, personalize, or target a niche (e.g., hikers, pet parents)? Pricing matters too: calculate costs, including shipping, ads, and platform fees. Aim for at least a 50% profit margin, and test price sensitivity with a soft launch.

Finally, validate with a MVP launch—start with a small batch or pre-order, and run targeted ads to test real demand. Collect feedback, tweak if needed, and only scale once results prove it’s a winner. Not every trending product will be a hit—but with the right validation, you’ll avoid costly mistakes and find your next bestseller faster.

Wrapping Up!

In 2025, catching the right trend at the right time can be the difference between a slow store and a fast-growing brand. With consumers constantly seeking the next big thing—whether it’s smart home tech, eco-friendly essentials, or viral beauty tools—Shopify entrepreneurs have more opportunity than ever to tap into what’s hot and build a thriving business.

But remember, it’s not just about what’s trending—it’s about what fits your audience, your brand, and your margins. Use the strategies in this guide to spot promising ideas, validate them smartly, and launch with confidence.

Stay curious, test often, and move fast—and your next bestseller could be just one product away.